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US Case Studies:Bright Performance Marketing in Action ✨

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Winning when every price is the sameOur client sells hobby-grade radio-controlled cars, boats and planes across the US, in a market where the leading brands set a minimum advertised price and every competitor shows the same number. Midsummer Agency runs Pay Per Click and Paid Social on the account, and the ads sell everything a shopper gets here besides the price.RetailUSConversion Rate Increased for Phone Accessories Ecommerce – Shopify CRO Case StudyHow we increased conversion rates by 20% and boosted AOV for a global phone accessories brand.RetailEuropeRevenue Boosted for Haircare Ecommerce Brand – YouTube Ads Case StudyHow we drove +136% YoY revenue growth and added $859K in Q4 using data-driven YouTube Ads campaigns.BeautyUSThe orders that rang in instead of clickingOne of the biggest decking and railing retailers in the US sells thousands of products online, and more than 40% of its sales close over the phone. Midsummer Agency ran its Google Ads and Microsoft Ads, and made the calls count as brightly as the clicks.RetailUSROAS Improved for Fashion Eyewear Brand – Online Advertising Case StudyHow we increased ROAS by 247% in just 6 months through an in-depth Google Ads audit and strategic account restructure.FashionAustraliaGiving 4,000 pieces of luxury knitwear their moment in the sunA California brand of luxury knitwear in natural fibers, with a catalog of around 4,000 pieces. Midsummer Agency rebuilt its product feed so every piece could be found on Google and Microsoft Ads, then backed the brightest of them through the holidays.FashionAustraliaLeads Boosted through PPC – SaaS Lead Generation Case StudyHow we managed to generate higher quality leads that convert into sales with Google Ads and Hubspot CRMB2BInternationalConversion Rate Optimized for Shopify eCommerce – Slow Fashion Brand Case StudyHow we increased transactions conversion rate in 2 months with Conversion Rate Optimization strategies.FashionUS
Selling the dress the whole internet is searching forA US women's fashion brand known for its slip dresses and statement jewelry, with sudden viral moments whenever a celebrity wears a piece. Midsummer Agency ran its Google Ads, built so every product could shine and the account stayed profitable through every spike.FashionUS
Luxury that shines, even on Black FridayA US luxury fashion retailer with 4 boutiques and an online store full of the world's most wanted designers, where one order can be $32 and the next $14,000. Midsummer Agency rebuilt its Google Ads around value, and its Black Friday return on ad spend rose from 333% to 1,143%.FashionUS
Letting premium pet gear shine on Google ShoppingA young pet accessories brand was selling in the US, the UK, Canada and Australia, up against cheaper products that look much the same. Midsummer Agency put its tracking on solid ground in 2021 and let Google Shopping show off the quality.Other IndustriesInternational
ROAS Doubled through Paid Media Strategy – Designer Clothing eCommerce Case StudyHow we increased revenue from $0 to $35K+/month in 12 months for a designer eCommerce brand.FashionUS
Revenue Scaled through Google Ads – Designer Jewelry eCommerce Case StudyHow we managed to go from $0 to $60K/month in sales in just 9 months with continuous account expansion.LuxuryUS
$180K a month, rebuilt from the keyword upA US luxury fashion brand sells to more than 20 countries online and through its own boutiques, on a catalog that turns over every season. Midsummer Agency took over an account built for an earlier stage of the business, and we rebuilt Google Ads and Microsoft Ads around what people actually search for.FashionCanada
Revenue Increased through Google Shopping Strategy – Haircare eCommerce Case StudyHow we leveraged Google Shopping structure to double the impression share of a haircare eCommerce.BeautyUS
Catching the trend while it's still funnyA US online store selling printed T-shirts and merch, with a new collection every 2 weeks and a sense of humor all its own. Midsummer Agency ran its Google Ads and Microsoft Ads in the US and Canada, and kept a 17,000-product catalog shining in Shopping.FashionUS
Bookings Increased for Travel & Tourism – Web Tracking & Google Ads Case StudyHow Strategic Marketing Initiatives Transformed the Boat and Berth Bookings for a Leading Travel MarketplaceOther IndustriesFrance
Outshining a bigger rival on Black FridayOne of the largest US saltwater aquarium stores sells 4,000+ products, with a sale nearly every week. Midsummer Agency ran its Google Ads and Microsoft Ads, and turned an 11-day Black Friday into a November 50% over forecast.Other IndustriesUS

Why Midsummer Agency

At Midsummer Agency, we specialize in crafting performance marketing strategies that are tailored to the specific country your business wants to target. We understand that each market has its own unique dynamics, customer behaviors, and cultural nuances, which is why our approach is designed to adapt to the local context of USA.

Our team of experts creates data-driven strategies that go beyond generic solutions, focusing on what works in USA's market. From social media marketing to search engine advertising, we customize every aspect of the campaign to resonate with the local audience.

What sets us apart is our ability to adapt campaigns not only to the market but also to the language and cultural preferences of your target audience. With the support of native speakers from USA, we ensure that all messaging is both linguistically accurate and culturally relevant, creating a deeper connection with your potential customers.

Our omnichannel strategy is consistently fine-tuned to align with local trends, ensuring that your brand’s messaging feels authentic and resonates across all platforms. Through A/B testing and ongoing optimization, we maximize your return on ad spend and improve customer engagement by focusing on high-value segments and local consumer behaviors.

The result? A tailored, country-specific performance marketing strategy that drives measurable results, increases engagement, and helps your business grow in USA.

With Midsummer Agency, you're not just getting a marketing service – you're getting a partner dedicated to your success, leveraging local insights and language expertise to ensure your campaigns thrive in the USA market.

Your business could be the next story.

Ecommerce plus physical stores? B2B and B2C under one roof? One market or eleven? The businesses other agencies find too complex are the ones we make shine.

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